Exactness! Approximation! Precision! These are the most understated desires of entrepreneurs/inventors as they commit critical resources into ventures that are supposed to satisfy some of the limitless needs of an enigmatic market. Lean startups intellectualize the principles of market demand by advocating the development of products and services that already enjoy the prior bias of customers. This contrasts with the more traditional method of developing a product based on “experts” opinion and only introduces the products to the customers when it has enjoyed substantial time and resources.
This course is facilitated by Kelly King, Founder of Exchanging Americans, and Erich Schlenker, Director of Appalachian State University’s Center For Entrepreneurship and Drew Edwards, Founder of Pangea Educational Consult.
In this training, you will learn to:
- Discover your customers
- Build, measure and learn
- Develop a minimal viable product.
- Decide when to pivot or persevere.
- Overcome start-up challenges and develops solutions that truly meet the time’s needs.
This course has 9 videos and 5 practical exercises. The total duration is 6 hours but might require 3 weeks to complete learning materials and exercises. At the end of the course, learners would have tested their value propositions by discussing with real customers and developed a minimal viable product.
- Lectures 11
- Quizzes 0
- Duration 2 weeks
- Skill level Beginner
- Language English
- Students 384
- Certificate Yes
- Assessments Yes
- Module 1: Eric Ries' Lean Start-Up Method
- Module 2: Build, Measure, Learn
- Creating the Minimal Viable Product
- Pivot or Persevere
- Final Assessment