Enthusiasm for social change is universal. However, being a social entrepreneur takes knowledge, practice and experience. This course presents recommendations and critical insights for creating social entrepreneurial initiatives to confront wicked societal problems.
Learning Objectives
In this course, we have used several examples of social enterprises to explain how to create a thriving social enterprise. This course will also teach you how to start small, test and validate your ideas, and grow big using the lean methodology. This course has been designed specifically to help you achieve the following objectives:
Social entrepreneurship | Competitive analysis | Designing business models | Creating minimal viable products | Customer discovery | Finding product-market fit using the lean methodology | Overcoming startup challenges
Time requirement
30 minutes per day over four (4) weeks
Certification
Earn a certificate in social entrepreneurship and enterprise development. See the sample below
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Module 1: Introduction to entrepreneurship and social entrepreneurship
- What is entrepreneurship?
- Three important business tips from Adepeju Jaiyeoba (Founder, Mothers Delivery Kit, Nigeria)
- What is social entrepreneurship? – Erich Schlenker (Appalachian State University, United States) & Akina, New Zealand
- Social enterprise case study – How I turned a deadly plant into a thriving business, a TED talk by Achenyo Idachaba (Founder, MitiMeth, Nigeria)
- Social impact options and delivery approaches for social entreprises
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Module 2: Competitive analysis, value proposition & business modelling
- How to analyze your competitive landscape by Erich Schlenker (Appalachian State University, United States)
- Developing a competitive stack map by Erich Schlenker (Appalachian State University, United States)
- Developing your value proposition by Erich Schlenker (Appalachian State University, United States)
- Introduction to business model development for social ventures – Karl Satinitigan (Cofounder, Wesolve, Philippines)
- Types of business models – Karl Satinitigan (Cofounder, Wesolve, Philippines)
- How to develop your business model – Karl Satinitigan (Cofounder, Wesolve, Philippines)
- Business modelling – A practice session by Karl Satinitigan (Cofounder, Wesolve, Philippines)
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Module 3: Lean methodology, customer discovery & minimal viable product
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